Reach and profile
- Daily adult reach in portfolio
- 10.4 million
- Monthly population reach in portfolio
- 62%
- Channels
- Print, digital, social, audio and video
Figures are indicative and subject to refresh for a proposal.
Audience
Broad UK consumer audiences, with title-level planning needed for specific segments.
Advertising opportunities
Daily Mail, The Mail on Sunday, Metro and associated digital and content opportunities, subject to current portfolio.
How to use it
Select the brand and channel for the campaign; verify updated audience and product data rather than applying combined reach to one title.
Planning with AIM
Share your audience, market, campaign dates and creative brief. AIM can check current inventory, specifications and rates with the relevant media owners and recommend a suitable plan.