Reach and profile
- Portfolio reach
- 6.613 million readers, per cited 2025 study
- Print circulation
- More than 2 million, per portfolio
- Titles
- Handelsblatt, WirtschaftsWoche, DIE ZEIT, DER SPIEGEL and others
Figures are indicative and subject to refresh for a proposal.
Audience
Decision-makers and informed readers across Germany.
Featured media examples




Advertising opportunities
Print, digital and cross-media campaigns across titles including Der Tagesspiegel, manager magazin, ZEIT Wissen and ZEIT Campus.
How to use it
Choose specific titles by audience and context; confirm the current audited reach and the package for each placement.
Planning with AIM
Share your audience, market, campaign dates and creative brief. AIM can check current inventory, specifications and rates with the relevant media owners and recommend a suitable plan.
