AIM
China opportunities

Media across China's leading airlines.

Reach travellers through personal seatback screens, overhead monitors and inflight magazines. AIM helps compare formats and routes across four major carriers.

Overhead screens inside a China Southern Airlines cabin

Explore the airlines

Each carrier has its own route network, passenger profile and mix of media opportunities. The figures shown in the individual profiles are indicative from AIM's August 2026 presentation.

Seatback AVOD

Personal screens offer video before a passenger's chosen movie or programme. Availability and ad position vary by carrier and aircraft.

Overhead and print

Shared monitors run content across the cabin. Airline publications include Wings of China, CONNECTIONS, GATEWAY and HIGH ABOVE.