HONG KONG, 1 July 2017 (Updated 1 March 2018) – Asian Integrated Media (AIM) is pleased to announce the appointment of Vincenzo Viola as a Non-Executive Director with effect from 1 July 2017.
Vince has over 30 years’ experience as a global advertising and marketing executive. He moved back to Australia in 2014 following 15 years as Managing Director McCann Hong Kong, where he managed the Cathay Pacific Central Team. This dedicated agency was created as a full service, multi-disciplinary agency to manage all integrated marketing for Cathay Pacific Airways across 27 markets.
The agency was consistently one of the most awarded McCann offices in Asia, while being held up as a ‘best in class’ example of a truly integrated agency model for the McCann global network.
Prior to Hong Kong, Vince held roles at Ogilvy & Mather, New York as Senior Partner and D’Arcy, Masius, Benton & Bowles, New York as Senior Vice President, Director Business Development, responsible for the New York office’s business development program and managing a portfolio of Procter & Gamble brands for the US market.
Vince is based in Melbourne, Australia where he holds the position of CEO, Belgrave Collective. A next generation brand experience company creating maximum impact with minimal footprint.
AIM is Asia’s pre-eminent media sales partner representing premium media titles and digital platforms across Asia, Australia, Europe and North America.
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